EMSCAN - Corporate Website
EMSCAN produces high tech diagnostic equipment for electrical engineers in the wireless industry. EMSCAN’s products are technologically powerful, and highly cost effective.
Although the company had a loyal user base, they were initially not widely known within the industry. Fortunately the global industry is characterized by a high level of search activity by engineers, as they constant search for new solutions to technical challenges.
To respond to this, MHz built a new website from top to bottom, for which a key objective was driving traffic through SEO.
Shortly after launch of the new site and a few short months of link building, visits increased to 250% of prior year levels. Similarly strong lifts were observed in time on site (33%) and pages viewed (+24%) along with a steep decline in bounce rate (-66%). These results have continued to grow steadily ever since.