Google wants you to have your cake and E-A-T it, too

There’s a lot more to Google search engine optimization (SEO) than simply using the top keywords. As we all know, site speed and page speed are important. A user-friendly and mobile-friendly design matters, too. Content is king, especially a regular churn of unique and value-added content. As we discussed in our previous MHz Insights post, […]

Never be content with the status quo

We’ve all heard of the expression “content is king.” The phrase is so pervasive, when you type “content is” in a search, one of Google’s top auto-completes suggests “king” for you. But what is “content” and what does “content is king” really mean? And why is content marketing so important in today’s business climate? First […]